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Tag Archives: oberlin

http://www.fastcompany.com/magazine/130/the-mortal-messiah.html

An article in FASTCOMPANY magazine that blows the whistle on the business practices of William McDonough, a celebrity “green architect.”   

I have personally shown videos of his work, including his design at Oberlin College in which “a building should be like a tree.”  

(from the article)  –  “Then there is McDonough’s “great story” about Oberlin College and his “building like a tree.” McDonough’s stunning Adam Joseph Lewis Center for Environmental Studies facility was completed in 2000; by the next year, actress Susan Sarandon, in a voice-over for The Next Industrial Revolution, a documentary on McDonough, was describing how “the building produces more energy than it consumes,” a claim echoed later that year in a Metropolis magazine profile on the architect. Four years later, in a 2005 TED conference speech, McDonough was still highlighting his own achievement, telling conferees, “Here’s a building at Oberlin College we designed that makes more energy than it needs to operate.” However, John H. Scofield, an Oberlin physics professor who has taught in the building, began monitoring its energy use when it was completed in 2000. He calculated that it was consuming more than twice the energy projected and drawing 84% of its power from local power plants, rather than renewable sources. “We should sue William McDonough + Partners,” Scofield told The Oberlin Review in 2002 (he is not a spokesperson for the university). ”

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